The goal of this new award is to recognize church communication awesomeness, identifying great communication projects from the last year and encouraging churches to jump start their next big idea with a $1,000 grant.
The Juicys are about looking back, but also about looking forward. In addition to giving Juicys to churches that have done something great during the last year, Church Juice also wanted to find one church with a great idea but hasn’t found a way to make it happen.
Dozens of churches from across North America showed Church Juice just what they were doing. From complete branding overhauls to integrating more video into communications strategies, churches who applied revealed to us how God is moving and bringing change though the work of some talented people.
“It’s encouraging to see how congregations of all sizes and denominations are intentionally thinking about how they communicate not only their congregation but their surrounding community as well,” says Church Juice Project Leader Jerod Clark. “These churches realize how effective communication is at the core of everything a church does.”
The Juicys were given in three different categories: Communications Church of the Year (Larger), Communications Church of the Year (Smaller) and the Make It Happen Church of the Year. Here are the winners.
ChangePoint realized they were just going through the motions without intentional thought about how they were communicating, so they decided to start with a clean slate. After analyzing their priorities and how their congregation consumed information, they came up with two main avenues for communication: a mobile app and a simplified weekly bulletin. After just a few months, they realized more people were engaging with the church thought the new incentives. Plus they cut their overall communications budget in half by being more efficient. Read more about the project here.
The branding at Life was a mess. Logos didn’t match. Communications pieces were inconsistent. Overall, they were lacking a uniformed communication strategy. But an upcoming move to a new building gave them a chance to start their branding from scratch. They created a new logo, brand standards and a website that gives them a much more uniform feel. Throughout the process, Life kept in mind who they were trying to reach and how they could best serve the people of Las Vegas. See the changes they made here.
Annual meetings aren’t usually fun for anyone, yet they’re something most churches have to do every year. Level Ground decided to use video to transform a meeting into an experience where people could see just how the church had grown over the past year. As a result, church leaders say their congregation was more engaged and attendance was way higher. Watch the videos here.
First CRC has a growing ministry where they use recycling as a way to reach out to their community. Known as the “Creation Care” church, First CRC takes donated appliances and gives them to families in need. More than 200 appliances came though the church last year alone. Despite this modern ministry, First CRC is stuck in 1994 online. Their website’s out of date and they are currently stuck with a content management system that makes changes to the site costly. But First CRC didn’t have the money to do a new website on their own. So as First CRC moves forward with a vision to better serve their community and members online, we’re excited to help them ditch the 1990s with this year’s Make It Happen grant. Read more about this project here.
“These projects really do provide a guide for other churches looking to do similar projects,” says Steven Koster, Director or ReFrame Media. “It is always our goal to make everything we do at Church Juice an educational opportunity for another church. It’s always our goal to highlight best practices like these.”